Güelcome is born from the reflection about the transformation that our city is undergoing as a result of the current tourist model, and the motivation to point it out through the search of creative alternatives. Our aim is to culminate the process with the elaboration of a route, an (anti)tourist tour composed of physical and plastic or visual actions and installations, the subversion of the signage and images of the space, and the stories of the community and the territory; focusing on the things that have been transformed, on those ones that no longer exist or the ones that are in danger of extinction, and on the imaginable utopias that can generate new possibilities.

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